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UNICEF Tap Project : ウィキペディア英語版
UNICEF Tap Project

The UNICEF Tap Project is a nationwide campaign that provides children in impoverished nations with access to safe, clean water. The campaign culminates during World Water Week, celebrating the United NationsWorld Water Day, March 22.
This campaign involves restaurants, dining patrons, students, and volunteers along with corporate, community, celebrity, and government supporters. During World Water Week restaurants across the United States encourage patrons to donate $1 or more for the tap water they usually enjoy for free. In tandem, UNICEF Tap Project volunteers support their efforts by conducting local fundraising events and activities.
Today, nearly 990 million people worldwide are without access to safe and clean drinking water. Meanwhile, every day 4,100 children die from water related diseases. The UNICEF Tap Project helps support UNICEF’s work towards the Millennium Development GoalsGoal 7 – which is to halve, by 2015, the proportion of the population without sustainable access to safe drinking water and basic sanitation.
==History==
The UNICEF Tap Project was created in 2007 by a New York City based advertising/communications agency called Droga5 and launched on March 22, 2007 – World Water Day. The concept was to encourage patrons to donate $1 or more for the tap water they usually enjoy for free. The funds would go towards providing impoverished children with clean drinking water; with $1, UNICEF can provide a child with access to clean, safe water for 40 days. That first year the campaign was only on World Water Day, since then it has centered on World Water Week.
The first Tap Project that took place in New York City had the support of thousands of patrons at over three hundred restaurants, which helped to raise about $100,000 in funds. Since 2007, the UNICEF Tap Project has raised nearly $2.5 million for water and sanitation programs for children.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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